For our philanthropic efforts, we carefully choose worthy causes to contribute to. In general, we strive to support local businesses, marginalized communities and overall good people. Each charitable initiative that we choose to support resonates with us deeply for one reason or another.
Currently, we are donating partial proceeds to support mental health access for athletes and coaches. In sport, hyper-masculinity and “mental toughness” are often preached as prerequisites for success, and asking for professional help is often seen as a sign of weakness. However, the pressure that comes from competition and training can be immense and the challenges experienced by those in sport are unique.
In order to promote healthy bodies, minds, and communities, we are proud to provide moral and financial support for any athlete or coach in need.